Sello (InsERT)

Sello is a modern system created for those who sell goods on auction platforms and are looking for a versatile yet simple tool for handling online auctions. The software communicates with the Allegro.pl marketplace, supporting the seller at every stage of the sale.

Sello makes it possible to quickly prepare a series of auctions and track their progress. It lets you better control payments from customers. It helps prepare packages and create the appropriate shipping forms for them.

Sello greatly facilitates contact with customers thanks to comprehensive email handling. It allows you to create series of letters using templates and to automatically generate and send messages to buyers (e.g. confirmation of payment received, notification that goods have been shipped, etc.). Received emails are automatically linked to auctions, transactions, packages and customers.

Sello works together with the popular sales systems: Subiekt GT and Subiekt nexo. This makes it possible to sell products from the sales system at online auctions, issue invoices, receipts, etc. In addition, Sello updates stock levels on ongoing auctions and ends auctions if the goods sell out. It will also flag differences between the auction price and the product price and help you update those prices in the marketplace.

Key features:

• support for multiple Allegro.pl accounts;
• the ability to work in multi-user mode;
• an advanced system for creating descriptions and templates using tags and modifiers;
• support for custom fields for products, the external sales system, the entity, and custom counters;
• bulk generation and updating of listings;
• manual and automatic updating of product stock levels on Allegro, ending and relisting offers;
• the ability to change prices in bulk for products listed on the marketplace;
• bulk operations on offers, transactions, and products;
• bulk package handling via shipping lists;
• support for email accounts;
• automatic recognition and assignment of messages to a customer, auction, transaction or package;
• the ability to define automatic messages generated after certain events in the software, e.g. registration of a payment from a customer or shipment of a package;
• automatic sending and receiving of data;
• cooperation with Subiekt GT and Subiekt nexo (downloading information about products and their stock levels from the sales system into Sello, issuing orders and sales documents);
• preparing warehouse printouts containing the list of products for a given package;
• message rules allowing better sorting and filtering of received messages;
• relisting archived offers;
• notes for transactions, packages and auctions - transferable to printouts and documents in Subiekt nexo/GT;
• item photo thumbnails on the auction and product lists;
• built-in cooperation with courier services via: InPost ShipX, Wysyłam z Allegro;
• an open package export mechanism enabling data export to any courier system;
• a built-in printout editor.